Turn messy ideas into build-ready plans
A structured workbook that guides founders and product teams through buyer, pain, MVP, and go-to-market decisions. Stop building the wrong thing.

Every decision, structured and observable
MVP Compass replaces ad-hoc docs, vague canvases, and overbuilt PRDs with a workflow that forces the right decisions at the right time.
Define your buyer with precision
Decision-forcing prompts guide you to pick the person with budget authority and urgency triggers, so you stop building for a vague audience.
Scope a single, testable MVP
Force one use case, must-have features, and success metrics. Cut the scope creep before you write a line of code.
Generate a shareable one-pager
Output a prioritized PRD with assumptions, risks, and next experiments, ready to share in Google Docs or Notion.
Built for cohorts and accelerators
Run structured planning across your entire cohort. Every team follows the same decision workflow and produces comparable outputs.
Evidence-first validation metrics
Capture the measurable signals that prove your MVP delivers the intended outcome. No more hand-wavy success criteria.
From notes to plan in one session
Upload your messy notes, pasted text, or early docs. The workbook structures your thinking and outputs a build-ready brief.
How it works
Three steps from unstructured notes to a validated product brief.
Upload your notes
Paste or upload your rough ideas, meeting notes, or early research. The workbook accepts whatever you have.
Work through decisions
Follow guided prompts to define your buyer, quantify pain, scope an MVP, and choose validation metrics. Each step ends with a crisp, reviewable statement.
Export your one-pager
Generate a shareable product brief with prioritized scope, assumptions, risks, and first-cohort experiments. Copy it straight into Google Docs or Notion.

Ready to scope your next idea?
Stop guessing. Start with the decisions that matter. MVP Compass helps you define what to build, who to build it for, and how to know it works.